Cookie Policy
Last updated: June 26, 2025 · Effective date: June 26, 2025
1. What Are Cookies
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, to provide a better browsing experience, and to supply information to the owners of the site.
Cookies can be "persistent" (they remain on your device until they expire or you delete them) or "session" cookies (they are deleted when you close your browser). Cookies can be set by the website you are visiting ("first-party cookies") or by third-party services embedded in the website ("third-party cookies").
2. How The Conversion Atlas Uses Cookies
The Conversion Atlas uses a minimal number of cookies to provide essential functionality. Below is a detailed breakdown of the cookies we use:
2.1 Essential Cookies
These cookies are necessary for the website to function properly. They cannot be switched off in our systems. They are usually only set in response to actions made by you such as setting your privacy preferences, logging in, or filling in forms.
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| theme | Remembers your light/dark mode preference so it persists across visits. | 1 year | First-party |
| __Secure-next-auth.* | Used if authentication features are enabled. Stores session information securely. | Session | First-party |
2.2 Advertising Cookies
The Conversion Atlasmay use Google AdSense to display advertisements. Google AdSense uses cookies to serve ads based on your prior visits to this and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other sites on the Internet.
You may opt out of personalized advertising by visiting Google Ads Settings. Alternatively, you can opt out of a third-party vendor's use of cookies for interest-based advertising by visiting aboutads.info.
2.3 Cookies We Do NOT Use
To be fully transparent, The Conversion Atlas does not use:
- Analytics cookies: We do not use Google Analytics, Facebook Pixel, or any other analytics tracking cookies.
- Social media cookies: We do not embed social media widgets or tracking pixels from Facebook, Twitter, or other social platforms.
- Retargeting cookies: We do not use retargeting or remarketing cookies.
- Fingerprinting technologies: We do not use browser fingerprinting or canvas fingerprinting.
3. Third-Party Cookies
In addition to our own cookies, third-party cookies may be placed on your device by our advertising partners (e.g., Google AdSense). These companies use cookies to deliver advertisements that are relevant to you based on your browsing activity.
We do not have control over the setting of third-party cookies. Please refer to the respective third-party privacy policies for more information:
4. How to Manage Your Cookies
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences in the following ways:
4.1 Browser Settings
Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all cookies, accept only first-party cookies, or delete cookies when you close your browser. Here are links to the help pages of the most common browsers:
4.2 Opt-Out Tools
You can also opt out of interest-based advertising from participating companies through the following industry tools:
4.3 Impact of Disabling Cookies
Please note that if you disable or reject cookies, some functionality of the Service may be affected. For example, your theme preference (light/dark mode) may not persist between visits. However, the core conversion functionality will continue to work as all calculations are performed client-side in your browser.
5. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this Cookie Policy periodically.
6. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us through our Contact Us page or email us at privacy@theconversionatlas.com.